CHI SIAMO

SAra Ferrero and SUsanna Cucco: 
friends, mothers, wives and professionals working successfully in the fashion and luxury business for more than 25 years.
We share the same values, aesthetics and business mantra.
In early 2021, we decided to launch together SA SU PHI, a new personal venture where we express our common PHI (golden rule).
The Brand is dedicated to women, to make them feel and look special in every moment.
The collection is knitwear centric and outerwear driven focused on key stand-alone pieces free to be personally interpreted by the women who wear them. Made of the most exquisite materials and with the best Italian artisanship.